Overview

The Build Your Legacy Masterclass, hosted under Sarah Chronicles in collaboration with Naomi Jean, is an annual experience designed for ambitious, goal-driven individuals seeking to build meaningful, lasting impact through mental and financial wellness.

For this project, I was commissioned to design a cohesive suite of promotional and print assets that visually captured the essence of the brand—classy, professional, and purpose-driven—while creating excitement and anticipation around the event.

Goals

To create visually compelling assets that aligned with the brand identity and inspired the target audience to attend and engage with the masterclass experience.

Objectives

• Develop promotional graphics that attract and convert

• Maintain a polished, high-end, and professional visual tone

• Communicate the value of legacy-building, growth, and transformation

• Create cohesive designs across both digital and print platforms

Creative Direction

The visual approach centered on elegance and clarity—balancing modern, clean design with a sense of aspiration and authority. Each asset was designed to resonate with entrepreneurs and professionals who are intentional about growth, legacy, and long-term impact.